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How to Get a Talent Agent
Building Your ApplicationFinding an AgentNailing the InterviewArticle SummaryQuestions & AnswersRelated Articles
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If you are an aspiring musician, actor, or other entertainer, at some point in your career you will need to hire an agent. Your agent will help you build on the work you have already done to book more and better jobs, helping your rise in the field. An agent will also do important paperwork like contracts, so you’ll have more time for perfecting your craft. As you can imagine, finding and hiring an agent is an important decision, and you’ll need to be prepared.
Part 1Building Your Application
1Figure out what you want to do. The point of having an agent is having a professional to help you grow your career. The best agents will be the people who can support what you want to do, but the only way they can do that is if you have a clear sense of the kind of work you want to do.
- Your agent is an industry professional who will try to get you the best jobs for your career. Good agents will certainly offer advice on your decisions, but in the end the choice to try out for or take a job is yours.
2Take a headshot. Most agents will need to see a standard headshot, an 8x10 black and white glossy photograph, with your resume. Get one professionally done, and make sure your resume is attached to the back.
- This is different from a glamour shot, which will try to make you look sexy, appealing, or otherwise try to accentuate your features. Headshots are meant to be simple representations of you with minimal makeup or other preparation. It needs to be a true reflection of what you look like.
- While you will only send in one headshot to an agency, it is good to have several done with different looks. If you are looking to be more versatile in gigs, you’ll need to have available shots that demonstrate your ability to fill different roles.
- If you are a model, you should have a professional portfolio with a wider variety of image, including various colors, poses, and looks.
3Create an online presence. A personal website is a good way for agents to follow up on your resume, and provide more information beyond what fits in your cover letter. Include your resume, references, contact information, and additional images or multimedia where appropriate. This is also good for publicizing yourself even without your agent’s help, which is important for growing your career.
- Use these places to post any headshots and glamour shots you have. Include pieces of any performances you have done (depending on your field), making sure it reflects your chosen field. If you are a musician, for example, pictures are great, but you should also have links to some sound clips. If you don’t have access to particular clips, link to sites that do.
- Don’t forget to include social media sites like Facebook, LinkedIn, and Google+ for building a professional network and image.
- Look for industry-specific sites as well, as these are places agents will likely go to check up on your background and other activities. If you are a stage actor, for example, it is a good idea to have a page on Spotlight.
4Get referrals. Referrals, that is information from other clients or people in the industry, are a common way for agents to choose clients. As you try out for and take various jobs, use that as a way to meet people and build your network.
- Another good source for referrals can be other performers the agency represents. When you begin researching agencies, talk to the people who they already work with. Since you don’t know these people as well, you may only be able to drop their name rather than ask for a full recommendation.
- To ask for a referral, the person will need to know you a little bit. Talk to this person about his career, some work you are interested in doing, or maybe people you have both worked with. Make sure to talk a little bit about the agent as well, to help see if the agency might be right for your career. As long as you are polite and friendly, and building some kind of connection, it can’t hurt to ask.
5Stay busy. Just like you will shop for agents, agents are shopping for you. If you haven’t done a lot of work, it will be hard for an agent to see you as someone who will bring business. Beyond jobs, you’ll also want to be doing other kinds of lessons and workshops in your field to show your dedication to improving.
- It may be more difficult to get work without an agent, but hardly impossible. Work with people you know to develop your own smaller independent projects, like web series. Keep an eye out for open auditions, and show up. Your agent will only make it easier to find auditions and deal with paperwork, but you can certainly do those things on your own.
- This is another great way to build your network in your industry. The more work you do, the more experience you’ll have, and the more people who can speak to an agent about your talent and potential.
Part 2Finding an Agent
1Find contact information. You’ll need to be able to contact agents and agencies directly. While flipping through a local phone book can get you started, visiting agency websites to learn about the agency, who its clients are, and the kinds of work it does can help narrow your search.
- Look through the directories of trade organizations like the Association of Talent Agents. They will have lists of their member agencies, plus contact information.
- Another way to find agents is to look up who represents other talented people in your field. You should target people who are similar to you, or do work close to what you do or want to do in order to find the best agent for your career. Once you have the name of a client or agency, you can search for them directly.
- Start local. If you are just getting started in the entertainment business, it will be more difficult to get signed by a big talent agency. Smaller, more local agencies may be just as good for getting your foot in the door, getting gigs on your resume, and paving the way for bigger representation later.
2Target a specific agent in an agency. You don’t want to send an impersonal letter to the whole agency. Instead, try to target one agent who you think you would work well with, and may have the background to help you advance your career.
- Do not contact multiple people in the same agency, as that will make you appear desperate and unprofessional.
3Study the agent’s affiliations. When you start researching an agent, examine the groups she is connected with and any licenses she has. This can be a good way for you to make sure the person you are dealing with has the right connections and background. Plus, if she is tied to other groups like a performers’ union, the union can provide additional information.
- Some more prominent professional trade groups for agents include the ATA and the National Association of Talent Representatives.
4Write a cover letter. This is a professional business, so you will need to act professionally when contacting agencies. Make sure your package has a brief cover letter that discusses your experience and interest in being represented by that agency. One page should be enough.
- Make your letter specific. One you find an agent to send your materials to, tailor your letter to address her directly. Be sure to explain not just why you would be good for her agency, but her in particular. Of course, be careful to take care of little details like spelling the agent’s name correctly.
5Send a follow up email. Agents are busy people who receive many letters every day, and may not be able to respond. If you haven’t heard anything back, including a rejection, send a follow up note. This is a good way to help your name rise above the pile, and make it more likely you get a response from the agency.
- Your note should be brief, more of a reminder. A simple email saying “I just wanted to check and see if you had a minute to look over my submission,” gives the agent something to look for.
- If you are lucky, the agent may respond without prompting. In most cases, though, if you have not heard anything for two weeks, it is probably best to send a follow-up reminder.
Part 3Nailing the Interview
Arrive early. Aim to arrive at the agency about 5-10 minutes before your scheduled interview. This can give you a few minutes to use the restroom and settle your thoughts before heading int. You’ll also get a buffer of time in case you get held up for any reason on the way over.
2Bring your materials. Make sure you have copies of whatever you sent in when you first contacted the agency. In addition, keep an eye on specific things the agent asks for before the interview. If he asked for them, he will expect to see them, and it will look very bad if you are unprepared.
- While your website is great for publicity, don’t direct the agent there during your interview. If there is something important on there, make sure you have a copy ready with you for the interview. If this includes some kind of audio or video file, make sure you have a way to present it without having to connect to your website.
3Dress properly. Dress for your interview should be smart casual. You are in the entertainment business, not finance. You don’t need to dress like you are going to a board meeting. The important thing is to avoid looking sloppy.
- For men, there is no need to wear a tie, while women should skip business wear. Keep your wardrobe to a clean, nice looking suit.
- Be smart too. If you are going to need to move around for your interview, say if you are a dancer, make sure you have clothes that will allow you to do that.
4Be prepared for an audition. Meeting with the agent is as much of an audition as any other. Prepare your best material for when you get that call to go sit with an agent. The more variety you can get to your prepared auditions, the more flexible you can be to find something enjoyable or appropriate to demonstrate.
- For actors, it’s good to have 2-3 monologues ready to go. Make sure they are cover a variety of styles, such as dramatic, classical, and comedic, to show off the full range of your skills.
- For a field like modeling, this is where you should have a variety of your photos present to demonstrate your versatility. Be prepared with a swimsuit, or something else that will let the agency get a good look at your body.
5Prepare your own questions. When you talk to the agency, it is good to have a few questions of your own. Ask about other clients the agency represents, the kind of work the agency has gotten its clients, and what kinds of expectations they would have for you.
- The interview is also to make sure you are comfortable working with this agent. Don’t be afraid to ask a few questions to learn about what he thinks of your work and career, and where he sees you going professionally. You’re going to need to rely on your agent for career advice, so it needs to be someone you feel comfortable opening up to when you speak.
How can I become an actor with no money or experience?
Search for open casting calls in your area. Try practicing monologues in the mirror, and research how to become a self-taught actor.
How do I get an audition if I'm in a foreign country?
It's probably best to look or auditions in the closest city to where you live. If you're really set on a far-away role, you could check to see if it's possible to to submit a video audition.
How do I find an acting/modeling agent that is right for me, and can get me jobs without it costing anything?
You will need money for headshots and a few other expenses, but usually your agent should not get paid until you book a job.
How much will an agent for a child actor cost?
You should never pay up front for an agent. An agent is only supposed to get paid when a client is working, and they usually take 10% of the profits.
How do I get an agent at age 14?
You qualify as a child if you're under 18, so you need to involve an adult who knows what they're doing. Ask a drama teacher or someone involved in the industry, even a TV presenter, cameraman or editor. They can help you find an agent using websites or personal knowledge/experience.
If I am trying to make it in different fields, do I need more than one agent?
Yes, you should have agents for each field in which you work. Agents tend to have connections in specific fields, so if you do different kinds of work, say acting and photography, you will need people with those connections. In some fields, like acting, you may even need different agents for different types of jobs, including film, television, or commercial acting.
Can I be my own agent?
Not a good idea. Castings go to higher agencies and professional agents. If you are your own agent, you will not go any further than guest roles and extras.
How do I get an agent as a kid?
Try looking on various websites or see if you can find someone who knows any agents. You parents should be a part of this process as well since you are still a minor.
If I get famous, do I still have to go to public school?
It would probably be your choice. Some actors are homeschooled (or schooled on set) while others try to attend public school whenever possible. It would likely depend on where your school is and where you're filming.
How do I get an agent if I don't know how to do any of this stuff and don't have money?
An agent doesn't need money from you. He only gets money if he got you to an audition and you've been hired.
Ask a Question
- Like anything else in the entertainment business, don’t be surprised if you get rejected. If that does happen, take it in stride and focus on the next potential agent. The more people you contact, the more likely you are to eventually find one.
- Choosing an agent is a big decision, but it isn’t necessarily permanent. If you feel your agent isn’t getting you where you need to be, or you think it is time to change, go ahead and look for a new one.
- Signing with an agent is just the beginning. You will still need to pound the pavement to find jobs, even without your agent’s help. Just make sure you discuss ideas beforehand so your agent knows where you are and what you are thinking. Remember that once you sign, your agent receives a commission on all of your work, including the jobs you found without his help.
- Do not ask for headshots back. This is a move that looks cheap and amateur, which certainly won’t impress an agent.
- Do not pay up front. A reputable agency will not ask you to pay any money until you sign with them and start getting gigs. If a prospective agency asks for money before you sign, it might be a scam.
To get a talent agent, start by getting as much experience as possible in your field so that your resume will stand out. Next, research local talent agencies, since it's easier to get your foot in the door locally before moving up to bigger agencies. Then, choose a specific agent to pursue and submit a package containing your head shot, resume, audio/visual reel, and cover letter to that agent for review. If the agent is interested, you'll be contacted for an interview and audition! For tips on preparing for the interview and audition, read on!
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